I’ve worked with hair and makeup for over a decade, mostly in fashion, branding, and backstage at shows.

Over the years, I’ve specialised in hair colour, working as a colour specialist and educator across Scandinavia and Germany, teaching hairdressers how to understand tone, technique, and creativity.

What always fascinated me most was how much colour can change, not just a look, but how someone feels. That moment when a client sees themselves in a new light and their whole aura changes. That moment is magic.

But I wanted to understand more. Not just what looks good, but why it works.

So I started studying chemistry and biology to learn how hair and ingredients interact, and how we could make products that perform better, for both hair and body.

How did CHROMALAB® become?

CHROMALAB® became the place where all that knowledge and curiosity met: the science of hair, the art of colour, and the belief that everyone should be able to find a shade that feels truly personal.

My goal is to make professional, science-based colour accessible.

Guided, effortless, and individual.

To give people back control over their colour, without the stress or the guesswork. Because to me, colour isn’t just a look, it’s a feeling.

CHROMALAB® helps you mix your custom blends and be guided every step of the way, so you can achieve the hair you’ve always imagined.

Because colour is personal.